17/02/2025
May 24, 2024
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Smugglers Voted Most Hated Item of Clothing
Today is a very special day...
Today marks the 6 year anniversary of the BBC awarding Budgy Smuggler the official title of 'the UK's most hated item of clothing'.
We had only just launched the brand on UK soil, so we were incredibly proud to have taken out the top spot.
A cheeky 69% (ayo) of people said they disliked the item; beating out Crocs, Leather Trousers and Clothes with Elbow Patches.
This accolade is a true testament to our innovation, courage and hard work. We couldn't have done it without our Smuggling community who are not afraid to ditch the curtains of shame and free their thighs with pride.
If you're not first you're last right?
Thank you for being a part of this exclusive club with us. We appreciate you 🤝
